media marketing and purchase intentions, which happens to be in step with earlier exploration by Seo and Park (2018) that means brand
have confidence in and motivation are critical in creating lengthy-term interactions in between businesses and people. Effective interac-
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usefulness, enjoyment and intention to make use of online platforms on behavioral intention in online Motion picture observing throughout the
the importance of a sound marketing technique, for instance branding, in addressing purchaser desires for comparable merchandise with
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the effect of marketing by way of social networks on purchase intention, meaning rejecting the speculation.
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the most important constructive effect on shopper purchase intention, because it correlates with perceived product excellent (Erida & Rangkuti,
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